Case

The juggling experts

Keeping hundreds of balls in the air without dropping one – knowing how to juggle is key when working on an annual report. In that discipline, Commha has been supporting, for instance, Nürnberg Messe since 2006. They belong to the 15 largest trade fair companies in the world, hosting some 120 trade fairs and congresses at both the Nuremberg site and abroad.

Working on the annual report requires a serious amount of precision, as all events are described in brief texts. Here, fast fingers and a cool head are vital. A very special feature of the project is its progress in small steps: Every description is only granted a tiny infobox. Thus, appropriate formulations and accurate messages are necessary.

Whether in project management or editorial matters – Commha’s long experience is a big strength in this project. Thanks to established and well-coordinated collaboration, all processes are set up and the many contact persons from the single events are well known. This is of great benefit when it comes to researching information and gathering approvals, so that all parts fit together in the end. Whereas, the end always marks a new start as well – as soon as an annual report is hot off the press, preparations for the following year are underway…